Introducing
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My Granddad brought his family to Brighton on summer day trips, to escape a drab post-war London. He found utopia in a pot of cockles, a deck chair and a bottle of light ale. I found a utopia of my own in a city with broad horizons, which is what inspired me to set up a studio here in 2010.

Having gained a wealth of experience in agency-land, we pull on this knowledge to offer creative solutions across a variety of brand challenges. We believe in simple, direct communication and apply this to print, screen and environmental design.

Please take some time to look at the work and give us a call.



Find Us
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  • 102 Trafalgar Street
  • Brighton
  • East Sussex
  • BN1 4ER


    • Contact Us
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  • +44 (0)7899 756292
  • arran@anotherbeardeddesigner.com
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    Ruth Wassermann Studio
    Brief

    Ruth Wassermann is a strategic and creative Design Director,  leading a studio that helps brands create solid product strategies and creatively inspiring collections of homeware and lifestyle products.

    She has a knack for combining creativity and intuition with solid data, making the workspaces she runs fun, innovative and effective. She believes in the power of playfulness to drive creativity and just like Einstein, knows that taking (calculated) risks and accepting failure (in moderation) is the best way to get great results.

    Ruth’s brief to ABD was to create a visual identity that encapsulates her playful approach to creative problem solving.

    Solution

    Our research led us into the world of play, looking at games and puzzles in their simplest form and considering how this reflects the collaborative, immersive work that Ruth and her team carry out.

    We have developed a fluid system of dots and connectors inspired by the simplicity of Lego & Meccano and demonstrating Ruth’s strategic approach to problem solving. The Logo is made up from a series of connected dots to form an ‘R’ (a shorthand version of Ruth’s signature). The colour palette was developed to reflect the joy of play and the fonts selected to reinforce this, while maintaining structure within the process.

    We are currently developing a website and print collateral as well as a play book and workshop toolkit.

     
  • All
  • Campaign
  • Experience
  • Identity
  • Print