In preparation for the launch of their new website, McGrath Maserati set a brief to create a new library of images to serve as content.
The primary aim of the photography would be to capture the magic of the premises, which is an Aladin’s Cave of Maserati automobilia and a highly developed restoration workshop. The job of the photographer would be to capture the charm of not only these beautiful cars but also of the environment and it’s staff.
Photographer, Amy Shore was selected for her unique skill in capturing, not only the finer points of classic cars but also the observations of the people and landscapes that give these objects of beauty context. Her photo-journalistic approach would help to capture the essence of the space, pulling the charm of the premises into the pages of the website.